Employee engagement · Codvo
How Codvo streamlined employee onboarding and birthday celebrations with Giftech Global
A consistent employee experience across locations, powered by centralized kit fulfillment and automated birthday deliveries.
One program for onboarding and birthdays.
Giftech Global · Case study- programs centralized
- 2
- delivery coverage
- Pan-India
- birthday automation
- HRMS
01 · Context
About the client
Codvo is a fast-growing technology company with employees working across multiple locations in India.
As the organization expanded, manually managing onboarding kits and monthly birthday celebrations through different vendors made a consistent employee experience difficult to deliver.
02 · The brief
The challenge
- Welcome kits were manually planned and coordinated for every new joiner.
- Different vendors handled sourcing, branding, packaging, and dispatch.
- Tracking kit deliveries across employee locations was difficult.
- HR spent significant time following up on dispatch and delivery confirmations.
- Monthly birthday celebrations required coordination with local bakeries across cities.
- Cake quality, delivery timing, and service varied by location.
- Last-minute additions or address changes could result in missed celebrations.
03 · Our response
The solution
Giftech Global implemented a centralized employee gifting solution for onboarding and celebrations.
- 01
Employee welcome kits
- Branded kits and company merchandise sourcing
- Customized packaging, kitting, and quality checks
- Pan-India dispatch
- Centralized order management and delivery tracking
- 02
Monthly birthday cake automation
- HRMS integration for employee birthday data
- Automated monthly schedules
- Fresh cake delivery on each employee's birthday
- A centralized dashboard and nationwide fulfillment partner
04 · The result
Outcomes
- 01Onboarding and birthday celebrations moved to a single gifting partner.
- 02Standardized welcome kits were delivered consistently across India.
- 03HR stopped managing separate sourcing, packaging, and logistics vendors.
- 04Kit shipments became trackable from dispatch through delivery.
- 05Birthday cakes were scheduled automatically from HRMS data.
- 06Administrative effort decreased while the employee experience improved.
05 · Lasting value
Business impact
Codvo transformed two important engagement programs into efficient, scalable workflows.
Centralized procurement, branded kits, HRMS-driven automation, and pan-India fulfillment helped HR save time while ensuring new hires felt welcomed and birthdays were celebrated on schedule.
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